For many people, crypto is a type of alternative investment. Just as you can buy and trade stock in public companies, you can buy cryptocurrency with the hope that it will increase in value over time, allowing you to cash out for a profit at a later date. Some people invest in crypto less for the belief that it will become a popular currency and more as a bet on the blockchain technology behind it.
One example is the negative correlation that occurs between Ethereum and its associated factors around June 2016 (left facing arrows at the top and just left of the horizontal middle of the Ethereum scalograms). During this time interval, one of the most well-known applications at the time, the DAO, built on top of the Ethereum environment, was hacked. It can be seen that all factors are negatively correlated in the short term with the price during this time interval. As a result of the uncertainty generated by the hack, price dropped sharply, but activity on social media and interest increased (causing the negative correlation). The negative relationship can be seen during the 2–4 day band for all factors.

While the biggest cryptocurrency trades strong, its market dominance has been dipping as investors shift to altcoins, said CoinDCX Research Team.
— In a 1,500-word memo obtained by The New York Times over the weekend, the company’s top lobbyist, Nick Clegg, sought to rebut Haugen’s allegations ahead of her unveiling in an episode of “60 Minutes” on Sunday night. “Social media has had a big impact on society in recent years, and Facebook is often a place where much of this debate plays out,” he said in the memo, in which he called Haugen’s impending accusations, which included blaming Facebook for January’s insurrection at the Capitol, “misleading.” He wrote that “what evidence there is simply does not support the idea that Facebook, or social media more generally, is the primary cause of polarization.”