Identifying the determinants of asset prices is one of the most important questions in finance. Traditional asset pricing theories are founded on the idea that equity prices should be determined by fundamentals such as earnings (Gordon 1959, Campbell and Shiller 1988). In contrast, the behavioral finance literature posits that prices do not always follow fundamentals due to investor sentiment trading (Shiller 1981, Baker and Wurgler 2006, Stambaugh et al. 2012). Eventually however, equity prices seem to trace their fundamentals (Pa´stor and Veronesi, 2003, 2006, Bartram and Grinblatt 2018).
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When you buy cryptocurrencies via an exchange, you purchase the coins themselves. You’ll need to create an exchange account, put up the full value of the asset to open a position, and store the cryptocurrency tokens in your own wallet until you’re ready to sell.
Savvy cryptocurrency users are therefore maniacally protective of their private keys, typically storing them in multiple digital locations — although generally not Internet-connected, for security purposes — and on paper or in other physical form.