While much of the trust and reputation of both Binance and Binance.US depends on the support and functionality of the two platforms, customer support is not the only factor that may affect their reputation. One such factor is the number of outages that the platforms have had, something far more common in the rest of the world than in the U.S. and a particular issue in mainland Europe. On this basis, Binance.US (despite being the newer platform) has experienced far fewer problems recently, boosting its reputation in territories that can access it.
Although this may seem like a negative, it actually means that if the Safemoon cryptocurrency were to showcase extreme growth, then any investments right now would be in at the ground level. Right now, the attention surrounding Safemoon is mainly negative, as many cryptocurrency market commentators are claiming that the token has no actual use except to make the development team and certain investors rich.

The funding was intended as the first step towards a future IPO, which Binance still claims is on the cards. Notably, Brooks lost out on the Coinbase IPO when he left to join the OCC. When he took on the OCC role in April 2020, he received $4.6 million for canceling his Coinbase options contract. Just a year later, the stock owned by Paul Grewal, his Coinbase replacement, was worth $300 million when Coinbase was listed.
Binance.US was founded in 2019 in response to regulations that impacted Binance’s business in the United States. U.S. regulators believed some of the crypto assets that Binance’s trading platform allowed a user to trade were essentially securities. A security is a category of financial products which includes stocks, bonds, and specialized derivatives like futures. Trading in securities in the United States requires extensive licensing. Rather than change its main exchange to suit U.S. regulations, Binance instead created a separate exchange for U.S. customers, called Binance.US.