Some teams have no issue with leveraging the power of social media by paying influencers to promote their coins. With a few heavy hitters on your side, you can spread rumours nearly instantly. If people are talking about your project, you win.
All the signs, however, were there. Like previous bubbles, people were basing their belief in the cryptocurrency on their emotions, not any intrinsic value. Then there was the FOMO element, which only compounded things. Essentially, bitcoin became an international fever. Random companies were “pivoting to blockchain” for no apparent reason other than that it seemed like a way to create buzz. But when the bubble bursts, FOMO turns into fear of losing, which makes for an especially rapid plunge.

Early cryptocurrency proponents shared the goal of applying cutting-edge mathematical and computer science principles to solve what they perceived as practical and political shortcomings of “traditional” fiat currencies.
GURA: A HODLer is crypto-speak for someone who bought cryptocurrency and who's held on to it, despite its extreme volatility. Lummis paid $330 for her first bitcoin back in 2013, and today it's worth around $60,000. She's bought more of it since, which means Lummis stands to gain or lose from the policy she's helping to shape. Lummis wants Wyoming to become one of the world's crypto capitals.